Did you know....?

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uniquecorals

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Did you know:

We can cut the pins off of any frag plug that we send if you want- Yeah, I’ve ranted about it before, I’m no fan of them, either, but they are a necessary thing. However, if you request, we can trim those pesky pins right off for you, and you won’t have to deal with them. Aesthetics almost always win out over practicality, at least in my mind, LOL.



UC1andhalfinch-ORA-joe-the-coral-38-inventory-2.jpg

Enjoy the ORA coral- without the pin...if you don't want it.

You can and should specify your requested delivery date when you order- We love calling each customer to help with your order, but we still added a field in our checkout area where you can tell us what day you want your corals delivered. Okay, we can’t ALWAYS guarantee that we can ship your order to arrive on the day specified, as weather and other delays can postpone ship-out, but we will do our best!

We’re on Pacific Time- and every once in a while, we get an agitated message or two from an East Coast customer who called at “9:30AM†and no one answered…We’re not blowing you off…we’re just waking up. Enough said…

We have a live chat feature on our web site that’s manned most of the business day- If you have a question, need to clarify something before you order, make a special request, or just want to talk to a reefer, we do our best to man our chat feature throughout the business day. If you’re lucky, you’ll catch Joe or myself in a geeky mood, and we’ll probably engage in a long-winded session about feeding your Goniastrea or placing your Acro frag…Sometimes, I admit, we might be away from the desk or otherwise engaged…but you can leave a message, too!

istock-18586699-monkey-computer-4b8653fa14a7eb233c2e91f27206eaa0798e21a31.jpg

We try to have one of our cheerful staff always manning the chat feature during regular business hours..



Asking for Fed Ex to hold your corals for you at one of their facilities is always a good option- Especially this time of year, we totally recommend that you request that your package be held for pickup. It generally arrives early, can be held until the facility closes (usually after most reefers are off work), and it’s infinitely preferable to driving around on a cold truck all morning!


For every coral you see on the site, we have like a dozen not up- Yeah, it’s really impossible to photograph every single coral in our facility- we’d be taking pictures all day, every day, without doing anything else! So, feel free to ask if you’re looking for that special Acro, Acan, or whatever, and we’ll do our best to source it for you. Need a special size of a frag on our site? Want something glued to a rock instead of a plug? Looking for that strange Discosoma morph? Need a great recipe for Spaghetti Squash? Just ask!


Raceway-Aquarium-Unique-Corals.jpg

We have a deep inventory...

Our facility is closed on weekends- Yup. All true. Yeah, the website is 24/7/365, but not the facility. Reefers will tease us about us running “banker’s hours†and such, but it works. We have given our employees a life…we developed UC to be an online business, and we don’t keep regular hours like a fish store. Which is kind of a bummer, I know, ‘cause when you’re visiting L.A. and want to stop in on Sunday morning to check out the Acros, we’re out doing stuff with our families, too. On the other hand, having rested, recharged employees and lower operating expenses as a result of not running a 24/7 walk-in operation has helped us do what we do best- offer awesome corals and great service-at competitive prices. of course, if you’re here in L.A. during weekdays and want to stop by, you’re more than welcome! And of course, those of you who know us understand that there’s always the chance that Joe or I will answer your phone calls, emails, chats- or even be in the facility at some crazy hour, which we hope, makes up for the no weekend thing!


closed-sign.jpg

We can't be here all the time....


We are happy to share stuff like our water parameters, types of lighting used, etc. with you- Sure, we probably won’t share our raceway gyre flow velocity configuration calculations, future marketing strategies, pricing computations, passwords, financial statements, and stuff like that with you, but most reef-related stuff is fare game. Ask away. If we can provide you with information that will make your coral acquisitions from us healthier, happier, and more successful, we’re happy to help. We’ve long ago got over the “We’re giving away trade secrets!†paranoia thing. Anyone with the time, money, wherewithal, and passion can attempt to duplicate what we have done, so it’s not a problem to tell you about our dosing regimen or specific gravity readings, ya know?

We probably have a frag- or even a colony- of that crazy uber-ezpensive Acro you’ve been reading about at insanelyexpensivecorals.net- but we don’t have it up on the site, and may not even know that we have it! Crazy, right? Yeah, we try to follow some of what’s going on in the frag market world, but we spend most of our time working on our own business and helping our customers have great experiences. We have lots of material, and I can’t tell you how often we’ve had visiting reefers tell us excitedly, “My God! That’s the ———Corals Hyperspasmodic Purple Freeze Acro! It’s worth $650 for a quarter inch frag!†while pointing to some obscure Acro colony that we’ve had for months. First of all, we probably acquired it as “Acropora ________†from our mariculture guy, and second- we wouldn’t charge that kind of money for a nub- nor would we sell a microchip. We wouldn’t know it’s the hottest thing on eBay or what not. However, it’s nice to know what is hot. Then we know what NOT to work with. That’s not arrogance. That’s a marketing position.



IMG_7320.jpg

Coming soon..


We are passionate supporters of reef clubs- Yeah, in addition to geeking out on corals all day here in L.A., Joe and I travel all over the world talking about this nonsense at clubs, events, and conferences. Between the two of us, we have made hundreds of speaking appearances at club meetings, MACNA’s, R.A.P.s, and regional conferences. We’re happy to speak at your event if you can book us far enough in advance- and we will often send frags and gift cards too! In fact, even if you’re just looking for a donation for your club raffle- contact us, and we will be happy to support it with a donation. We’re a business- but we are also reefers…that’s what it’s all about.

We can put together a customized frag pack for you, if you ask us for one- We can select among some of our many stock frags, or perhaps there is something else you’re looking for. Give us a call, and we’ll see what we can do!




There’s always a discount code or two floating around out there in cyber land…You have to look for them, though- We’re on a multitude of social media platforms, including (gulp) Twitter, Instagram ( okay, I’m not the guy who mans either one of those, btw), Facebook, our email blasts, etc. They pop up from time to time, even between sales- but you have to check us out on multiple sources to find them. Yep.

We have mobile apps- We developed pretty cool mobile apps for both the Ap Store and for Android platforms. They work really nicely, being optimized for mobile operation, and they’re FREE! Take your obsession with you…wherever you are!

You don’t need to send us pics, dead corals, or a detailed water chemistry analysis in order for us to credit, replace, or refund in the even that you receive a DOA order- Just call us, and tell us what happened. We might ask soem questions so we can all learn from it, but that’s it. We have a very generous and liberal livestock guarantee…We have tried from day one to make ordering from us as worry free as if you walked into our facility, and that includes taking care of you when something goes wrong. No hassles, no accusations, no denials- if something dies during our guarantee period- we will take care of you. Period.

Okay, enough of this self-serving stuff for one day…If I keep this up, someone will accuse me of being biased towards my company or something. This was a sort of mashup of the “I didn’t know that!” topics that come up during our day to day dealings with customers…We thought you’d like to know!

If you have any other questions, comments, or suggestions- you know where to find us!

Thanks as always for your support…and-

Stay Wet!

Scott Fellman
Unique Corals










 

jdl513

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Don't be modest.
You know that is a picture of yourself working the phones!

What do you mean you don't do weekends?
I am flying into LA on a Saturday for pete's sake!

Make sure you save me a frag of that ———Corals Hyperspasmodic Purple Freeze Acro.
Just need you to hold it for four months. Is that alright?
 
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uniquecorals

uniquecorals

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By pin u mean plug right? Like no frag disc?
Look forward to ur talk in Oregon!
D

Just mean the little section that extends under the base...we call it a "pin", yup!

Looking forward to this weekend...Will be a quick one, but looking forward to saying hi and chatting reef!

-Scott
 
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uniquecorals

uniquecorals

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Don't be modest.
You know that is a picture of yourself working the phones!

What do you mean you don't do weekends?
I am flying into LA on a Saturday for pete's sake!

Make sure you save me a frag of that ———Corals Hyperspasmodic Purple Freeze Acro.
Just need you to hold it for four months. Is that alright?


Yeah, it was a nice pic..my other side profile is usually better..but I had a good hair day that day!

No weekends in the warehouse, that is! LOL Although I spend most of the weekend following up on emails and stuff...the one luxury of an online biz is the ability to work from home...I guess that's a "luxury"...LOL

Oh, Im all over the idea of holding any ubertrendy hyper-priced coral for indefinite periods of time...That's what we're all about, man! :frusty:
 

adam87

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I didn't know you can ask for the plugs to be cut off. Is it too late for me to ask to have my ora plugs to be cut off before they shipped out this Wednesday?
 

jdl513

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Oh, Im all over the idea of holding any ubertrendy hyper-priced coral for indefinite periods of time...That's what we're all about, man! :frusty:

Sounds good but can I get weekly photos of the frag in the meantime?
Better yet a dedicated 24/7 webcam?

In all seriousness do intend to check out your facility my next trip out if I can negotiate the LA traffic....:rant::censored::frusty:
 

TJ's Reef

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I'm glad you shared the 'hold at FedEx facility' Scott, as I said has been my MO for many years. I'm sure that there would have been a few more shipping Frags if my box had spent 3-4 hours driving around our 'burbs bumpy roads. I may have to modify a couple places in my Frag Rack for ORA plugs before my next UC order.

Wish I could make it down to GB for your 'Talk' on Saturday bud... maybe next time.

Cheers, Todd
 

buzzword

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Corals and more, you can see their corals for sale anytime you want, they have a website: Unique Corals Home Page.
Most of us come to this sponsors thread just to read what Scott has to say that day. It's informative, educational and at times quite humorous. As opposed to your comment.
 
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uniquecorals

uniquecorals

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Someday I hope to open a thread and see corals for sale here instead of a novel.

I appreciate your feedback and your desire to see some corals for sale here...I grapple with the idea now and then, and I throw up a few now and then- but that was not what we chose to use this platform for..Rather, I have chosen to provide content to communicate, entertain , engage, and enlighten, as buzzword said. There are plenty of forums with pics of corals for sale- almost every vendor page in this forum has them. If we wanted to be just like everyone else, we'd do just that. It's not our strategy here. We're not just like everyone else, and we pride ourselves on that.

We have a website that is very easy to find (one of the highest Alexa rankings in our industry, in terms of search ability, I might add...), and, in fact- it's one click away at the bottom of every "novel" I post. We also have very active Facebook, Twitter, and Instagram pages...You can also subscribe to our email blasts and see nothing but corals.I admit that it's actually quicker to just go to our website than it is to peruse one of my rants, no doubt!

Without sounding mean...oh well- I guess I will...If you don't like reading this stuff, visit our website instead...Or, visit one of the many other vendor pages on this forum for pictures of corals for sale. I'm at a stage in my life where I honestly don't take it personally if not everyone likes what I say or do, so your comments are taken in the constructive spirit in which you no doubt intended. Thanks for the feedback, but I think we'll keep doing what we do here for now.

Scott
 
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jolt

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I actually learned something from your post Scott -- that we should contact you to see if you can get exactly what we want. I intend to do that soon (and hope you can do it!). Thanks for the post.
 
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uniquecorals

uniquecorals

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I actually learned something from your post Scott -- that we should contact you to see if you can get exactly what we want. I intend to do that soon (and hope you can do it!). Thanks for the post.

Glad to hear that. In a perfect world, we'd be able to give you EXACTLY what you want every time. Of course, we're not close to perfect, but direct communication is so much easier than guesswork...Thanks!

-Scott
 

TJ's Reef

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Well Scott my friend, being a bit of a 'Wordsmith' myself LOVE every chapter in your 'Novelesque' Thread posts. I'm slooooooowly adapting to some of Text Type communicating language but far far far from a fan of it..... laugh out loud


Cheers, Todd
 

TJ's Reef

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Why does ORA use the most heinous frag plugs ever? Does anyone know?


GREAT ^^^ QUESTION ^^^ right there.

Though for a Marketing standpoint 'they' are certainly stand outs in recognition as to where or whom that Coral came from.


Cheers, Todd

 

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No doubt about the ORA plugs. HATE em. Stopped buying ORA frags because of that. Even though I could dremmel off the end I still don't like the plug itself either.
 

sherita

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What he ^^ said. Hate them.

And, to Corals and More, if you don't like the novels, why come here? Rude much?

No doubt about the ORA plugs. HATE em. Stopped buying ORA frags because of that. Even though I could dremmel off the end I still don't like the plug itself either.
 

Corals&More

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Lol @ Sherita.
I come here for Corals, Coral packs and items that are not offered from the website. Not to read through an article or rant. Wasn't tryig to be rude just keep hoping that for once something is posted that isn't offered to everyone else on the same website as usual. I already know I can go and order from there anytime. Would just like to see something different on here for once.
 

sherita

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There is nothing amusing about your behavior Corals and More. Rudeness is rudeness, no matter how you try to disguise it. Since you have obviously come here before, and were disappointed, why would you expect it to be different.

Since this forum is for UC, I would think that they could put whatever they want on it, within reason. I don't understand why you would come here, be disappointed, then come here again. If you don't like what is on here, then don't come here.

A lot of people get enjoyment out of the mini-articles and information that is posted here. I'm sorry you are not one of them, but I don't see why UC should change what they are posting just because you don't like it.
 

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